Description

In this engaging virtual session, discover why the most successful brands lead with purpose, not products. Learn from powerful examples like Red Bull, Patagonia, and other purpose-driven companies who've mastered the art of championing their 'why.' What You'll Learn: 

• How to uncover your company's authentic 'why' 
• The proven 80/20 rule for engaging content 
• Strategies to translate your purpose into powerful stories 
• Real examples from brands who lead with purpose

**NOTE: This virtual session is your first step toward our comprehensive in-person workshop experience held on March 4th. 

Register Here

Cost: None

Location: Online. You will receive information about how to connect. 

*Registration closes at Noon on Monday, February 10th, 2025.