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Startup Plus Community - Wichita Independent Business Association (wiba.org)

Join us for the seminar with Dr. Chris Broberg, Associate Professor and Associate Dean of Faculty and Research in the Barton School of Business at Wichita State University.

He holds a PhD in Business Administration from Texas Tech University with an emphasis in Strategy and Entrepreneurship and an MBA from the University of Arizona. His research examines business model innovation, value creation, and family business and has been published in journals such as Family Business Review, Small Business Economics, Organizational Research Methods, Strategic Entrepreneurship Journal, Journal of Business Research, and Business Ethics Quarterly. Before his academic career, Chris was a consultant for The Gallup Organization for six years, primarily in Minneapolis, Minnesota. While at Gallup he led research and consulting projects and conducted management training for such companies as U.S. Bank, Xcel Energy, Carlson Companies, Best Buy, Toyota, Ryder, and Fairview Health System. Chris teaches courses in new venture creation, customer discovery, and strategic management.